Prof. Sushree Sangita Mohanty
Ms Sushree Sangita Mohanty is an Associate Professor in the area of Marketing at BCCM, Bhubaneswar.
Ms Sushree Sangita Mohanty has completed her BTech in Applied Electronics and Instrumentation Engineering and MBA from Biju Pattnaik University of Technology. Currently she is pursuing PhD degree from Sri Sri University in the topic, “Factors influencing the acceptance of Augmented reality in online purchase: a study on Indian shoppers”.
Before joining as an Assistant Professor at Bhavan’s Centre for Communication & Management, Bhubaneswar in 2016, she served as Executive Assistant at International Foundation for Research & Innovation(IFRI), Bhubaneswar and looking after the Executive Development and Staff Development Programs conducted by the organization.
She has published several research papers in referred journals and has been associated with various behavioral training programs. She has been guiding students in their projects including SIP, Capstone, Rural Innovation, Community Development and Social Sensitization.
As PGDM Program Coordinator, she provides consultation to the students regarding their course objectives, career-related matters and regularly documents student performances indicative of their progress.
Teaching Area:
Marketing Management, Consumer Behaviour, Services Marketing, B2B Marketing, Retail marketing, Rural marketing, Corporate Governance & Business Ethics.
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